About:

Moniek is setting up a practice that offers energetic therapy mainly orientated towards children. She asked me to make a logo for her. She gave me a lot of freedom in the designing process although she had a few requests: The logo mustn't look too spiritual (stuffy looking) & had to be attractive to the target group (children and their parents).

That resulted in a playful handwritten logo that was very appropriate for the target group. The puppet is a symbol for the child and stands proud and confident. The circles around the head represent the energy fields that Moniek works with.

 

In addition to the logo, Moniek also asked me to design a business card. For this I made 3 sketches as I did for the logo. In the end she opted for the 3rd design, with a colourful background inspired by an aura.

 

Client: www.zelluf.net